[{"data":1,"prerenderedAt":135},["ShallowReactive",2],{"naujienos/lithuanian-furniture-brand-pusku-pusku-inspired-by-clouds/en":3},{"status":4,"data":5},true,{"image":6,"id":14,"seo":15,"title":12,"date":90,"url":86,"fullUrl":26,"text":91,"excerpt":25,"more":92,"tags":133,"temos":134},{"src":7,"is_svg":8,"ratio":9,"width":10,"height":11,"alt":12,"caption":13},"https://web-prod.inovacijuagentura.lt/wp-content/uploads/0025/08/pusku-pusku-photo-2-580x430-2.jpg",false,0.7413793103448276,580,430,"Lithuanian furniture brand Pušku pušku: inspired by clouds","",6774,{"title":16,"robots":17,"og_locale":23,"og_type":24,"og_title":16,"og_description":25,"og_url":26,"og_site_name":27,"article_publisher":28,"og_image":29,"twitter_card":34,"schema":35,"breadcrumbs":78,"description":13,"language":87},"Lithuanian furniture brand Pušku pušku: inspired by clouds - Inovacijų agentūra",{"index":18,"follow":19,"max-snippet":20,"max-image-preview":21,"max-video-preview":22},"index","follow","max-snippet:-1","max-image-preview:large","max-video-preview:-1","en_US","article","It takes a bold idea to get noticed in the international furniture market: infinite customisation, green consciousness and playfulness are major hallmarks of the times. All of these are combined in the business strategy of Lithuanian brand Pušku pušku (pronounced ‘push-koo push-koo’).","https://www.inovacijuagentura.lt/en/naujiena/lithuanian-furniture-brand-pusku-pusku-inspired-by-clouds/","Inovacijų agentūra","https://www.facebook.com/inovacijuagentura",[30],{"width":31,"height":32,"url":7,"type":33},"580","430","image/jpeg","summary_large_image",{"@context":36,"@graph":37},"https://schema.org",[38,53,55,65,69],{"@type":39,"@id":26,"url":26,"name":16,"isPartOf":40,"primaryImageOfPage":42,"image":44,"thumbnailUrl":7,"datePublished":45,"breadcrumb":46,"inLanguage":48,"potentialAction":49},"WebPage",{"@id":41},"https://www.inovacijuagentura.lt/en/#website",{"@id":43},"https://www.inovacijuagentura.lt/en/naujiena/lithuanian-furniture-brand-pusku-pusku-inspired-by-clouds/#primaryimage",{"@id":43},"0025-08-27T13:51:44+00:00",{"@id":47},"https://www.inovacijuagentura.lt/en/naujiena/lithuanian-furniture-brand-pusku-pusku-inspired-by-clouds/#breadcrumb","en-US",[50],{"@type":51,"target":52},"ReadAction",[26],{"@type":54,"inLanguage":48,"@id":43,"url":7,"contentUrl":7,"width":31,"height":32,"caption":12},"ImageObject",{"@type":56,"@id":47,"itemListElement":57},"BreadcrumbList",[58,63],{"@type":59,"position":60,"name":61,"item":62},"ListItem","1","Home","https://www.inovacijuagentura.lt/en/",{"@type":59,"position":64,"name":12},"2",{"@type":66,"@id":41,"url":62,"name":27,"description":13,"publisher":67,"inLanguage":48},"WebSite",{"@id":68},"https://www.inovacijuagentura.lt/en/#organization",{"@type":70,"@id":68,"name":27,"url":62,"logo":71,"image":76,"sameAs":77},"Organization",{"@type":54,"inLanguage":48,"@id":72,"url":73,"contentUrl":73,"width":74,"height":75,"caption":27},"https://www.inovacijuagentura.lt/en/#/schema/logo/image/","https://web-prod.inovacijuagentura.lt/wp-content/uploads/2026/05/ia-logo-main.svg","1886","786",{"@id":72},[28],[79,82,85],{"url":80,"text":61,"id":81},"/en/",7576,{"url":83,"text":84},"/en/news/","News",{"url":86,"text":12,"id":14},"/en/naujiena/lithuanian-furniture-brand-pusku-pusku-inspired-by-clouds/",[88],{"url":26,"code":89,"locale":89,"default":8},"en","0025-08-27","\u003Cp>\u003Cstrong>The company has embraced modern ideas to reimagine the concept of the bean bag. And it has done so successfully – \u003C/strong>\u003Cstrong>the company is the largest so\u003C/strong>\u003Cstrong>ft furniture manufacturer in Northern Europe, with legions of fans for its cloud-inspired furniture in variuos countries, including Germany – where the company sells one-fifth of its production.\u003C/strong>\u003C/p>\n\u003Cp>\u003Cstrong>The story began with a single bean bag\u003C/strong>\u003C/p>\n\u003Cp>The company offers more than 1,500 different bean bags and accessories, with a wide range of models, colours and fabrics to choose from. Pušku pušku has been bringing joy in the form of bean bags for more than a decade now.\u003C/p>\n\u003Cp>“In 2008, I wanted a bean bag for my new home. But there weren’t any good options, so I just decided to make one,” smiles Pušku pušku CEO and creator, Remigijus Balčiūnas. “I found a sewing shop and some good people, who helped me with the mechanics – and \u003Cem>Voilà!\u003C/em> The bean bag of my dreams was born.”\u003C/p>\n\u003Cp>“After going to so much trouble, I started to wonder if other people might have similar cravings. They did,” Remigijus adds. “I knew there was a demand for quality bean bags in the world, but it took time, persistence, and some luck for Pušku pušku to get into international bean bag waters.” Today, the company exports almost two-thirds of its production, which proudly bears the tag ‘Made in Lithuania’.\u003C/p>\n\u003Cp>Aside from its flexibility and customer care, Pušku pušku focuses on sustainability: the brand offers natural fabric options, as well as materials made from recycled plastic bottles. It also aims to minimise leftover fabric waste by recycling it and using it as a bag filler instead of traditional beans or foam flakes.\u003C/p>\n\u003Cp>\u003Cimg loading=\"lazy\" decoding=\"async\" src=\"https://www.verslilietuva.lt/wp-content/uploads/2021/11/Remigijus-Balciunas-1-683x1024.jpg\" width=\"253\" alt=\"\" height=\"379\" />\u003C/p>\n\u003Cp>\u003Cstrong>Germany is the right place to unleash creativity \u003C/strong>\u003C/p>\n\u003Cp>With a fresh approach to the production of bean bags, Pušku pušku looked for opportunities to expand, and entered the German market in 2012. “We were very excited to get into the German market, which could be best described as tough, but fair,” says Remigijus. According to him, customers in Germany are looking for a flexible approach towards custom-made designs, colour and texture choices, and are especially concerned with quality and individuality of their furniture.\u003C/p>\n\u003Cp>“In a way, it frees us up too – we can be more creative with our designs, sourcing one-of-a-kind materials and offering individual custom care,” says the company’s CEO, adding that these days, Pušku pušku sells almost 20 per cent of its production to Germany.\u003C/p>\n\u003Cp>While the recent pandemic presented challenges, it also brought new possibilities: before it hit, most furniture sales occurred through showrooms and wholesale agents. Quarantine restrictions changed all that, and Pušku pušku decided to switch gears. The company’s website, which had been under development for two years, was finished in one week during lockdown, new designs were brought to life – and orders began to pour in.\u003C/p>\n\u003Cp>“It took us years of hard work to get where we are now, but I wouldn’t change any of it,” says Remigijus. “Because I believe in the philosophy of simple happiness: it’s all about the ability to find joy in your everyday life.”. And let’s face it: it’s almost impossible to be grumpy when you’re relaxing on a cloud in the middle of your living room.\u003C/p>\n\u003Cp> \u003C/p>\n\u003Cp>\u003Cimg loading=\"lazy\" decoding=\"async\" src=\"https://enterpriselithuania.com/wp-content/uploads/2021/06/Es_logo-color_200px.png\" width=\"200\" alt=\"\" height=\"56\" />\u003C/p>\n\u003Ch2> \u003C/h2>\n",[93,102,111,125],{"image":94,"title":97,"url":98,"id":99,"text":100,"temos":101},{"src":95,"is_svg":8,"ratio":96,"alt":97,"caption":13},"https://web-prod.inovacijuagentura.lt/wp-content/uploads/2026/05/kosmoso-memorandumas-su-polsa.jpg",0.6669921875,"Lithuania Strengthens Cooperation with Poland and the United States in the Space Sector: Important Memorandums Signed","/en/naujiena/lithuania-strengthens-cooperation-with-poland-and-the-united-states-in-the-space-sector-important-memorandums-signed/",6748,"Lithuania’s space sector continues to strengthen international partnerships and expand cooperation with key players in the global space industry. Innovation Agency Lithuania has recently signed two significant memorandums of understanding – with the Polish Space Agency (POLSA) and the U.S. space infrastructure company Vast. These agreements open new opportunities for Lithuanian businesses, research institutions, and international projects.",[],{"image":103,"title":106,"url":107,"id":108,"text":109,"temos":110},{"src":104,"is_svg":8,"ratio":105,"alt":106,"caption":13},"https://web-prod.inovacijuagentura.lt/wp-content/uploads/2026/03/shutterstock-2539768243-1.jpg",0.7490234375,"Lithuania Ranks First in Europe in the Global Entrepreneurship Index","/en/naujiena/lithuania-ranks-first-in-europe-in-the-global-entrepreneurship-index/",6892,"The latest Global Entrepreneurship Monitor (GEM) 2025/2026 global report shows that Lithuania is the leading country in Europe in terms of the quality of its entrepreneurial environment and ranks among the world’s strongest economies in this field.",[],{"image":112,"title":114,"url":115,"id":116,"text":117,"temos":118},{"src":113,"is_svg":8,"ratio":96,"alt":114,"caption":13},"https://web-prod.inovacijuagentura.lt/wp-content/uploads/2026/01/karolina-urbonaite.jpg","Lithuania’s Startup Ecosystem Surpasses €16.4 Billion in Value: Investments Jump 1.7x in 2025","/en/naujiena/lithuanias-startup-ecosystem-surpasses-e16-4-billion-in-value-investments-jump-1-7x-in-2025/",6999,"The total value of Lithuania’s startup ecosystem reached €16.4 billion in 2025, according to the latest Dealroom report initiated by Startup Lithuania, a division of the Innovation Agency. In just one year, Lithuanian startups attracted €220 million in venture capital investments from 77 unique investors. The ecosystem’s growing maturity was further confirmed earlier this year with the addition of a new unicorn to Lithuania’s startup map — Cast AI.",[119,122],{"id":120,"name":121},577,"Growth",{"id":123,"name":124},579,"Innovation",{"image":126,"title":128,"url":129,"id":130,"text":131,"temos":132},{"src":127,"is_svg":8,"ratio":96,"alt":128,"caption":13},"https://web-prod.inovacijuagentura.lt/wp-content/uploads/2025/12/modix-fgf-3d-spausdintuvas-2.jpg","Mission-Driven Innovations: Science and Business Shaping Lithuania’s Future","/en/naujiena/mission-driven-innovations-science-and-business-shaping-lithuanias-future/",6904,"Some important scientific research activities and innovative business-developed products may sound complex – unsurprisingly, as they are developed by people who dedicate their entire lives to these fields. Yet behind these sophisticated terms lie concrete solutions that will eventually make each of our daily lives easier. Where science and business join forces, more accurate disease diagnostics for the health of us and our loved ones are developed, cybersecurity tools are created to protect the country, and climate-neutral production technologies and materials emerge to help preserve our nature and resources.",[],[],[],1780325206136]